Cashmere Trail, the special project and collaboration between Consinee and Vitelli, led by founder and creative director Mauro Simionato, was presented at the Fortezza da Basso. An immersive layout introduces the capsule collection of 10 cashmere pieces, epitomizing Vitelli's pure style. These garments are crafted entirely from recycled yarn from Consinee's seasonal stock leftovers. This collection, designed by Mauro Simionato, marks Vitelli's first foray into pure cashmere. It embodies the Milanese brand's contemporary style and regenerative practices, enriched through the dialogue with Consinee's yarns, giving new life to premium materials.
The visual journey, curated by Simionato, unfolds through the lens of Patrick Bienert, a German photographer renowned for his work on youth identities and transforming territories.
Additionally, a video installation, akin to a visual diary, chronicles the journey of discovering cashmere through every phase of the supply chain. From Inner Mongolia to Ningbo, from pastures to factories, the narrative fully reveals the virtuous cashmere production chain initiated by Consinee, demonstrating a commitment to sustainability.